In a gig economy model for high expertise talent, the emerging trend of embedding for a “fraction” of the typical 40-hour work week is showing serious upside. Startup founders are hiring experts that fit their modest budgets. Professionals are in the driver’s seat, choosing to support multiple startups at a time, or enjoying the lifestyle of intentional part-time work. 



In this panel discussion for founders and product professionals, we’ll hear the inside scoop from fractional product leaders living and leading in this new work structure.

Kayla Doan
Kayla is the founder of Intentional Ventures, where she leads the PM function in positive-impact early stage startups. She previously led innovation and AI at Constant Contact and consumer experiences at e-commerce giants Rue La La and Gilt.

Julie Kopp
Julie is an experienced coach, advisor, mentor and leader with over 25 years of product experience. As the Founder of Arbor View Consulting, Julie helps startups and scale-ups strategically grow their organizations by stepping in as Fractional CPO.

Maggie Berra
Maggie is a product growth and performance marketing expert. With her company Berra Marketing and Consulting, she helps DTC, e-commerce and B2C companies craft and hit GTM goals.