In 2020 we lost our biggest and longest clients within a month of each other. It was devastating to our company. To survive, we implemented 3 simple sales steps that any company—big or small—can use to grow their business. First, we pivoted our sales focus by partnering with competitors who had more clients. Second, we customized our service pricing options to help customers solve unique problems. Third, we expanded with new service solutions that created revenue systems for our business. These 3 steps worked wonders for us and allowed our company to survive and thrive in challenging times.