Product teams win through effective customer research. In this session you will discover and try leading practices to eliminate bias and be your best researcher yet. From preparation to execution and synthesis, we learn, discuss, and practice customer interviewing together. Whether you are a new or seasoned product person, we will uncover our inherent biases and overcome them for the win! This session is led by Lieschen Gargano and William Kammersell, product people at Scaled Agile Inc. with more than 15 years of interviewing experience between the two of them.