Every company is in the experience business. It has never been easier to get new products and services to market, leading to increasing competition and saturation of markets. In this environment of near total product and service parity, the customer experience is often the only meaningful differentiator.

In this session we will explore strategies and tactics for designing a differentiated customer experience. We'll look at the tools we can use to help map the customer journey into a single, cohesive experience that extends beyond the boundaries of your companies products and services.

Food & beverage provided.

Hosted by: Jeremiah Fellows

http://www.jwfellows.com/