2023 Schedule

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Monday, Sep 18
11:30am — 12:30pm
Designer Track Venue: Greenspoon Marder
137 attending

Infuse Values-Based Personas in Product Design for Unparalleled Impact

Develop and engineer products aligned with customer values, embrace innovation, confidently scale, and elevate your engineering genius!

Key Takeaways:

  1. Illuminate your customers’ core values: Forge deeper connections, create products that resonate beyond mere functionality, and propel your brand toward a catalyst for positive change.
  2. Go beyond conventional product design and infuse your offerings with experiences that embody and amplify your customer's values, fostering long-term loyalty and advocacy.
  3. Empower Customers as Agents of Change: Drive lasting real-world impact while leveraging product design.

Meet Your Speakers:
Dr. Eric Goodman - Dr. Eric Goodman is the founder of Meridian Success Group which has been providing consulting, coaching and training to accelerate the success of organizations. He brings more than 25 years of broad experience as a results-oriented and data-driven leader in consulting, corporate and higher education settings. As a visionary innovator with a strong track record of success in accelerating performance and creating a sustainable competitive advantage, he has worked with a variety of Fortune 100 organizations.

He has served as a professor and leader in higher education with over a decade in the higher education ""C-Suite"" and another a decade as a business school dean including leading one of the nation’s largest College of Business with over 22,000 students.

His “reason for being” is rooted in serving as a catalyst for positive growth and transformation in the lives he touches. He has helped thousands of individuals and dozens of organizations discover, leverage, and maximize their potential.

He is passionate about making a difference and has served on the Board of Directors for various organizations including a local Chamber of Commerce.

Eric holds a Ph.D. in Business Administration with a focus in Organization Development from the University of Colorado at Boulder, where he also earned a master’s degree in Business Administration and a bachelor’s degree in Marketing. He is also a certified business coach and Master Practitioner of Neuro Linguistic Programming.

Mamie-Jean Lamley: Mamie is committed to leading, teaching, and inspiring 21 million global impact leaders to have powerful conversations that move them from invisible to invincible.

Mamie stands for loyalty, culture, tradition, systems, and logic. She is an expert at integrating predictable and innovative technology to implement Personality, Sales, Emotional, Artificial, Business, and Spiritual Intelligence to communicate trust, create lasting relationships, and shape people-focused and profit-driven communities.

You can count on Mamie to SEE YOU and HEAR YOU!

Mamie is a corporate strategist, extreme leader, coach recruiter, organizational change agent, and award-winning international speaker and author. She invites you to “Dream so big, you can fit other’s dreams in it,” and to use your Heroic Voice to ignite, inspire and influence others to take ownership of their Purpose and become the light that creates more LEADERS of Leaders!

Hawaii Special Olympics honored her as a Hall of Fame Inductee. Codebreaker Technologies® recognizes her as one of their top Sales and Relationship Trainer and Nurturing Icon in its Global Community. Women Economic Forum named her an International Award-Winning Speaker and an “Iconic Woman Making a Difference in the World.”