2023 Schedule

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Spotlight

Thursday, Sep 21
2:30pm — 4:00pm
Spotlight Track- Commons on Champa
62 attending

HAVING A HISPANIC CULTURALLY INFLUENCED OR COMMUNITY-FOCUSED BUSINESS, IS A COMPETITIVE ADVANTAGE!

Prospanica Panel - Hispanic Founded Start-Up Businesses Competitive Advantage

Is having a Hispanic culturally influenced, or community-focused business, a competitive advantage?

Come and learn how these start-ups have used culturally influenced businesses to their advantage and success!

Entrepreneurs and new business owners across the state are awakening to the importance of Hispanic consumers and their growing purchasing power as it aligns with their values and community-driven strategies. Colorado has demonstrated the successful potential of forward-thinking Latino entrepreneurs who are making serious commitments to the Hispanic market by including strong cultural ties and community-strong visions. They have already realized that more success has come as a result of those who support specific Hispanic business models targeting Hispanic consumers and their cultural ties as well as their sense of community when conducting business.

In this spotlight panel, we will have successful business start-up leaders and pioneers who have or are spearheading cultural and community-led strategies that focus on the Hispanic culture and they will demonstrate the need for more start-ups to understand the power these strategies have. You will learn how they incorporate it as a business, in marketing, and as an overall mission in the business they lead and how that made them successful. The panelists represent different industries to provide a clear use of culture and community in different start-ups. If you are starting a business and have a desire to target the Hispanic market with ever-growing purchasing power like never before, this is the panel for you.

If you are starting a business and have a desire to target the Hispanic market with ever-growing purchasing power like never before, this is the panel for you.
Don't miss it!