In 2016, SaaS content marketplace company Verblio was stalled at $2M ARR. Since then, they’ve grown 500% without taking a dime in funding. Sr. Director of Operations Zoe Treeson and CEO Steve Pockross and will discuss how they sparked that growth through key strategic decisions like putting people & culture first (and what that really means), prioritizing product over sales & marketing, and even the SaaS-sacrilegious decision to invest in professional services to support their core offering.