Few companies get the opportunity to expand internationally, and even fewer get it right. Too often, US businesses rely on the same playbook that led to domestic success in international markets, and fail to realize their ambitions.

In this session, we'll discuss how to build a growth model to unlock international growth. Specifically, we'll explore how to use data to determine the core loops that drive your business, compare the dynamics of these loops across regions, identify market-specific "archetypes," and build playbooks against each archetype to accelerate international growth.