2014 Schedule

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Founder

Thursday, Sep 18
1:00pm — 2:30pm
Location TBA
609 attending

Entrepreneurship, Technology & Media: How to tell your story and engage through video

Video is everywhere, and content marketing is all the rage. From Kickstarter and TechStars to YouTube and Facebook to AOL and Yahoo! to your own company website, video is the number one driver of engagement across digital platforms and portals. It is an increasingly critical component of every new and existing business in order to stay relevant in today’s media landscape. Whether you have a product to sell or a service to explain, video educates, informs, inspires, and engages - and it’s fun!

From B2B to B2C to C-Suite, video has the power to reach your target audience, whether it is a pitch presentation, social media outreach, a digital marketing campaign, or simply an About/Demo video for your company website.

We will talk with industry experts and share best practices on how to creatively tell a good story that ignites the interest of prospective investors, strategic partners, and consumers.

Panelists:
Benjamin Jones, Image Brew, Director, Founder & CEO
Madeleine Pollak, Pollak Productions, Executive Producer, Writer, & Director
Erika Trautman, Rapt Media, CEO & Founder

Moderator:
Michael Haskins, Haskins Law Group, Managing Attorney; C.I.N.E.M.A, President; Actor/Producer