Often, frustration inspires innovation. While Jeffrey Williams was pursuing his PhD, he grew exasperated with the state of scientific instruments, which inspired him to build a better tool. Today, his company brings simplified scientific instruments to various markets, including Cannabis.
Join as Jeff shares his view on creating your own tools for success while he addresses these key points from his entrepreneurial journey:

How to determine the "right time" to turn your frustration into motivation
How to overcome the notion that "Hardware is Hard"
How to assess and determine the right location for your startup
How to determine your target markets