2019 Schedule
Growth
Building Real Relationships as a Digital-Focused Brand
While brand-consumer interactions are increasingly digital, all brands benefit from a human touch. From activating brand takeovers at abandoned stores to forging a cheeky, customer-centric social media presence, to establishing an authentic social good program, the team at Visible, the Denver-based, all-digital wireless carrier, have created meaningful experiences with consumers both online and off. In this session, members of the Visible team will share best practices for building real relationships with consumers as a new, digital-only brand, drawing from real strategies and campaigns to share fresh insights and actionable takeaways.
10 minutes: Talk from Meagan Dorsch, CSR Lead
30 minutes: Talk from David Dentry, Head of Operations
20 minutes: Talk from Beth Veen, Head of Brand Strategy
20 minutes: Talk with Curt Hokanson, Head of Media
Extra 10 minutes: Transitions, etc.