How Bohemian Rhapsody Took Over the World and You Can Too
How does a musical product that started out barely making the top 10 end-up being one of the most beloved and globally recognized products ever? I believe that rock group, Queen has something to teach us about marketing and product management. In this interactive presentation we'll discuss the Job-To-Be-Done product management framework and how you can bring products to market faster that better align to your customer's emotional hot buttons.
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