How to Dig Into Data to Create Happier Customer Experiences
Event goers will learn how to maximize the customer experience by collecting data and targeting pain points for consumers, developing a team and tools necessary to improve the experience for customers, and leveraging market research and focus groups to generate immediate feedback and guide strategy. Paul Zeckser, VP of Product Development at HomeAdvisor, will couple these takeaways with the company’s learnings from the launch of its new on-demand technologies, Instant Booking and Instant Connect. These tools alleviate scheduling pain points and maximize the experience for customers and professionals and have the highest customer experiences since the start of the company.
Davis Graham & Stubbs LLP
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