Behavioral Design and Social Impact
Social impact in the context of design is about creating new products and services with the express intent of being for the public good, at scales both large and small. This session will investigate how human-centered design and behavioral science can help designers identify key insights underlying user behavior in order to design products and services that align with natural human behavior while also helping to create social impact. Various examples of social innovation projects from around the world will be presented. In addition, participants will have time to collaborate in a workshop format in order to apply a few key behavioral science approaches to their own work and life.
Hosted by: GRID Impact
3858 Walnut St