Digital Marketing Workshop
The digital landscape is moving at lightning speed. Every industry has been affected by the advances in digital—from retail to brands and agencies. Has your manager recently assigned a digital marketing role to you? Are you a project or account manager at a creative agency? Do you work for a small company or a start-up, and handle all things digital on your own? Then this workshop may be just what you need!
- 4:00 pm - 5:00 pm: Digital Marketing Workshop - Learn the Essentials.
- 5:00 pm - 6:00 pm: Digital Marketing Case Studies (SEM, SEO, Email, Social, & Programmatic)
Holly Lieberman: Search and digital marketing junkie, tie-dye extraordinaire & hammock lover. All with a hint of entrepreneurial blood. Digital Media Director for Pin Business Network.
Madison Martin: Madison works for the nonprofit Cupid Charities, where she develops and leads the company's digital marketing efforts. With a background in branding and an eye for social media trends, Madison has a strong understanding of how businesses can best utilize online platforms to grow.
Fred Caloggero: Fred is the Sr. Manager, User Behavior & Research at Two Octobers. He is masterful at breaking down complex problems and climbs rocks & ice in his spare time.
Casey LeBrun: Casey is a Content and Conversion Engineer for Revenue River, a digital marketing and sales innovation agency based out of Golden, Colorado. He is a data-driven, marketing jack-of-all-trades with keen attention to detail that translates to larger picture marketing objectives.
Kelsey Cryer: As Director of the SpotX Demand Operations team specializing in client development, Kelsey Kiley leads a team of rockstars who are both buyer advocates and supply consultants - the human touch to the technology connecting the buy- and supply sides of the digital ecosystem.