Partnering for Success in IOT
Working with established partners can help IoT entrepreneurs bring products to market quicker and enhance profitability while identifying real-world use cases for their technology to address. In this small panel format one IoT professional will interview an IoT partner manager and her client about their experience leveraging the partner’s base of technology, marketing, and distribution resources to grow a successful IoT company.
Fathym, a Boulder-based IIoT company, has developed the Innovation Framework for the IIoT to simplify the IoT, from hardware and data ingest to data visualization and app creation. Come hear top tips, pitfalls to avoid, and lessons learned from one of the fastest growing IOT companies in Colorado and Microsoft’s Partner Business Development lead for IOT in the Americas. This small panel discussion will focus on how Fathym partnered with Microsoft to accelerate development, drive sales and pivot their products to capitalize on the explosive market growth in IoT. Audience Q&A to follow, as well as a special treat for attendees.
Dave Anderson, Founding Partner - Connected Communities (Moderator)
Patricia Klauer, General Manager - Fathym
Allison Saltzer, Partner Business Development – IOT & Advanced Intelligence, Microsoft
Patricia is an entrepreneur, currently running a tech startup in Boulder featuring big data analytics, cloud architecture and data apps for IoT innovation. http://fathym.com/. Prior to Fathym, she pioneered implementation of relational databases at MIT and on Wall St, co-authored “Building Data Warehouses for Decision Support,” published by Prentice Hall and launched a successful Data Warehouse consulting firm. Committed to spreading social entrepreneurship; in 2003 she was founding member of Social Fusion, a non-profit organization in San Francisco that networked individuals and organizations through international gateway programs to promote social entrepreneurism worldwide and is currently a member of Impact Hub, Boulder.
Allison helps companies transform their business with Advanced Intelligence and the Internet of Things. In her 12 years at Microsoft, she’s led sales and marketing initiatives across Enterprise Sales, Small Business & Entrepreneurship, and Worldwide Business Development. She’s now on the Global Black Belt team as Partner Sales Executive, bringing transformational solutions to market based on the Internet of Things (IOT), AI and Augmented Reality.
In Microsoft's Small Business organization, Allison led Microsoft’s national Entrepreneurship strategy. She managed national relationships and programs with The White House Business Council, the Small Business Administration (SBA), the International Trade Administration (ITA), American Chamber of Commerce Executives (ACCE), Small Business Development Centers (SBDC) and Entrepreneurs’ Organization (EO).
Prior to joining Microsoft, Allison owned a strategic consulting company to help Systems Integrators, Microsoft partners and start-ups grow their business.
Dave Anderson - Moderator
Dave is a serial entrepreneur, having been a founder or leadership team member at 4 start-up companies in digital health, data center management, and early SaaS platforms for ERP and CRM. His roles have focused on bringing together a variety of resources to successfully collaborate on product ideation, development, and market growth through innovative partnerships. He is currently Founding Partner of Connected Communities, building townhome developments for downsizing baby boomers, incorporating adaptable design, smart home technology, concierge wellness services, and health monitoring to promote an engaged lifestyle for long term well being.
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