2016 Schedule

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Friday, Sep 16
2:00pm — 3:00pm
Location TBA
379 attending

Growth and the Start-up Sales Playbook

You've got your business problem identified. You've assembled a great founding team. You have an early version of your product in the market. Now it's time for sales and growth!

But, for a start-up that's easier said than done. Without a recognized brand or proven customer base, most sales calls go unreturned and many prospective customers simply "ghost" you right in the middle of the sales funnel. The truth is, without early sales and revenue traction, you don't have much of a business.

In this Friday session at Basecamp, leading Denver CEOs and Sales execs will get prescriptive and downright "real" about what it takes to grow an early stage venture. They'll provide practical, savvy advice on topics including sales team hiring, lead generation, CRMs and marketing platforms and expanding your sales funnel. Plan to grab a drink and join the discussion!

Moderated by Ben Deda of Galvanize.


Brett Goldberg: Brett is the CEO of Spex, a Denver start-up focused on the growing insurtech landscape. In his role as CEO, Brett is responsible for the overall business as well as sales and business development specifically. Brett is a three-time entrepreneur, having raised over $30M in venture funding during his 15 year career.

Chris Klein: Chris is a co-founder and the CEO at Rachio where he leads the business and guides product development. With Rachio, he’s focused on creating solutions that form a sustainable relationship between people and water.

Andrew Altofer: Andrew has led CirrusMD since its founding, helping to grow the business into the leading virtual care platform for value-based care. Along the way, CirrusMD has completed three successful funding rounds and expanded access to care to more than one million people. Prior to co-founding CirrusMD, Andrew was a VP with Q Advisors, a boutique technology investment bank, and was previously with Citigroup and Goldman Sachs.