2016 Schedule

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Monday, Sep 12
2:00pm — 3:30pm
137 attending

Jobs to Be Done: An Intro to the Framework and a Live JTBD Interview

Jobs-to-be-Done (JTBD) is powerful market research framework that is gaining steam in startups around the world. Companies like Basecamp and Intercom are using JTBD to heavily influence their product and marketing efforts with great success.

Find it
Craftsy (999 18th Street, 1st Floor Conference Room)